Getting Started: Questions for Every Photography Project
Having answers to the following questions before you contact Photo Services or prepare to work with an outside vendor will make your job run more smoothly.
Begin with the End in Mind
Deadline: How soon do you need the images?
Scope: How many images do you need?
Subject(s): What/who are you photographing?
Source: Will you use existing photos from Photo Services’ archives or from a commercial source, such as stock photography? Do you need original photos taken specifically for your project? Can you borrow images from a nonprofit source like a museum, researcher, or library?
Use: Will the image be used in a printed publication, on a website, for display, or personal use, etc.?
Dimension and Orientation: What size should the image be when it is reproduced (in inches or pixels)? Does your publication or website require certain photos to be taken in a horizontal (wider) or vertical (taller) direction?
File type: What type of digital file will you need for your project? Learn more with digital photography tech tips.
Resolution: What resolution is needed in DPI (dots per inch)? Learn more with digital photography tech tips.
Budget: What is your budget? How are you paying for the images? Learn more about University Communications and Marketing’s photographic services and rates.
Reproduction: Who will be working with the images during production, for example, a designer or web developer?
Delivery: Where and how do you want the images to be delivered? Should they go to you or a designer? Some common delivery methods are email, USB drive you supply, or server download.
You can't just pull pictures from Facebook, Google, or anywhere else and use them. Many photos are copyrighted, and you need permission to use them unless you know for sure that an image is in the public domain. All Rutgers photographs are protected by copyright. For additional information about Rutgers photos or permissions, contact media archivist Jane Hart, 848-445-1920, Email.
Check with your photo source to determine if photo credits are required. Photo credits (usually the photographer’s name and/or organizational affiliation) generally appear in print pieces, either at the end of the publication or under the bottom right of the photo in small type. If space and design allow, credits may also appear on webpages.